Success Stories

How Holliday Rock Co. Quadrupled Business in California's Competitive Landscape

Explore how Holliday Rock Co. has achieved remarkable growth over the past twenty years, becoming one of the largest suppliers in California's competitive concrete and aggregate market. This post delves into their strategic use of innovative IT solutions from Jonel Engineering to enhance productivity and efficiency. Learn about the enduring partnership that has evolved through multiple generations, helping Holliday Rock expand into new markets and manage a growing demand effectively.

Capital integration, material management, and market-driven service have been essential in fueling the fourfold growth of Holliday Rock Co. over the past twenty years in the fiercely competitive markets of Southern and Central California. The steadfast leadership and commitment of their family business, coupled with top-tier information technology, have been significant factors in their success.

Over 25 years ago, Holliday opted to upgrade to a fully integrated enterprise-level system for its then six ready-mix, rock quarries, and asphalt facilities. "Our system was antiquated and couldn't keep pace with the growing demands of the market," says John Holliday, President/CEO. "The order delivery to invoicing cycle used to take several days and involved multiple transfers of paperwork."

At that time, Jonel Engineering introduced an end-to-end enterprise dispatch solution, transitioning from traditional Microsoft/SQL backend to modern web technology, establishing Holliday as one of the largest suppliers of ready-mix, rock, and asphalt in California with over 30 plants operating statewide. Over the years, the platform has evolved from client-server to cloud computing, and Holliday has recently adopted Jonel’s AU 2.0 dispatch solution.

“For the last 50+ years and through four generations of Holliday Rock growth, we have been fortunate to rely on the support of the Jonel team as they have continued to meet our growing needs," says Jarrod Nachreiner, Operations Manager. "This partnership has allowed Holliday Rock to benefit from Jonel’s user-friendly operating systems and excellent technical support. We appreciate their team's readiness to listen and respond.”

The switch to contemporary, innovative IT systems coincides with the transition from third to fourth-generation family management, and business expansion to serve new ventures in a population center now nearing 20 million. The Holliday family recognizes both the necessity and opportunity to extend beyond their base in the Inland Empire, which includes LA, Orange, Riverside, San Bernardino counties, and more recently into Ventura, Kern, and San Luis Obispo. With natural materials depleting in the LA basin, Holliday is strategically positioned with reserves at their main aggregate operations in Upland, Colton, Palmdale, and San Bernardino, standing out among competitors with its vast resources and dedicated service.

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